Goethe's 'Theory of Colours' appeared in 1810. On the occasion of the bicentennial anniversary of the book the Society of Hungarian Graphic Designers and Typographers (MATT) announces an international design competition entitled 'Goetheorie'.
The title Optics/Chromatics refers to a place where Goethe points out that unlike Newton he isn’t so much interested in the science of sight but rather in the theory of colours: he wants to demonstrate the way we actually experience colours, and not the way we are supposed to experience them according to the laws of mathematics. This debate is represented by the clash of the two letterform compositions: one is calculated, geometric, with sharp contours, the other relies on the impressionistic play of colourful shadows.
Graphic Design Of The Day (07/03/2012)