In 2012 Optix decided to redesign their logo and to launch a new, fully responsive website.The idea was to have a generative logo. The form is defined by the "O" of "OPTIX" andcan be filled with every circle-similar object you can imagine. Some logos are made full CGI,some made by hand but all are created with passion.
- selected logos
- Credits:CICreative DirectionBastian KuhnConceptSonja Theill, Renato Klieger, Wolfgang Schröder,Petra DelitschArt DirectionSonja TheillDesignWolfgang Schröder, Birke Behr, Philipp NottelmannLOGOFILM
Renato Klieger, Sonja Theill
Renato Klieger, Wolfgang Schröder, Irma Solernou,
Terline Lie, Sonja Theill, Philipp Nottelmann
Marc Goecke, Michael Gottschalk, Onni Pohl