This project came predominantly out of a university paper in my final semester in my final year.
The idea was to create the branding and physical products for a brand that we were to create.
I chose to combine my life long passion of graphic design, photography, film making and fashion to create my own clothing brand/label (which I'm still creating and hoping to launch as an official brand in late 2013).
With the creation of the brand's identity, I also had to create all branding elements and a first season campaign, which consisted of a promotional video, lookbook, posters, postcards, clothing tags, paper bags, stickers and more.
Showcased here are spreads from the Lookbook, Postcards, Promo Video, Clothing Tags, Stickers, Branding and the 6 final tee shirts that I handmade (with each unique sleeve).
No Faith In Brooklyn - Summer 2013