Nike Stadium

Project
– Building on our highly successful collaboration at 255 Elizabeth, D&C worked with Nike to integrate 255′s apparel customization capabilities into the new NSW Stadium space at 276 Bowery. Additionally, beginning in the fall 2010, the custom offering would expand to include “The Destroyer,” Nike’s varsity jacket silhouette.

Creative – D&C worked to develop and optimize a customization menu for the Destroyer that included chenille patches, felt applique, and chain-stitching. Celebrity and influencer clients included Knick’s power
Nike Stadium
Published:

Nike Stadium

Project – Building on our highly successful collaboration at 255 Elizabeth, D&C worked with Nike to integrate 255′s apparel customization capabil Read More

Published: