Design Challenge
Over the years, milk packaging has adapted to meet the needs of the busy modern consumer, from the glass bottles home delivered to the cartons and bottles we see today.
As part of this evolution in design, we are asking you to design what the milk bottle or milk packaging of the future would look like and why this would appeal to the modern consumer.
The volume of the pack is your choice however the product must be fresh white milk, not flavoured milk.
While the technical specifications and ability to be manufactured are important requirements, we are above all looking for an outstanding, creative and innovative concept!
Mandatory Requirements
Students must address and will be judged on the following criteria:Considerations
The following areas may be considered:
Over the years, milk packaging has adapted to meet the needs of the busy modern consumer, from the glass bottles home delivered to the cartons and bottles we see today.
As part of this evolution in design, we are asking you to design what the milk bottle or milk packaging of the future would look like and why this would appeal to the modern consumer.
The volume of the pack is your choice however the product must be fresh white milk, not flavoured milk.
While the technical specifications and ability to be manufactured are important requirements, we are above all looking for an outstanding, creative and innovative concept!
Mandatory Requirements
Students must address and will be judged on the following criteria:Considerations
The following areas may be considered: