Nestlé Fruita Vitals was being launched in Prisma Pack for the first time in Pakistan and Tetra Pak was helping Nestlé out in the designing of the packaging for which I was asked at Firebolt63 to develop the pack design based on the brief given by Nestlé. They wanted to retain the Nestlé red color but at the same time wanted to develop a more prominent ID for Fruita Vitals so that it could register well. The packaging was for SEC A and B and had to be sophisticated and classy.