Nebny Foundation is a post-revolution charity foundation that came to life as a result of an activist named Jawad Nabulsy losing an eye in the protests.
He wanted to build an entity that would help rebuild Egypt to become a better place for the under privileged.
My task was to come up with a strong name that would be easily read in and remembered in both arabic and english since the foundation was going to be multinational.
The name "Nebny" means building, but in a groupd sense not an individualistic sense. The visual identity is inspired by arabesque geometry, the colors signify diversity, friendliness and optimism.