- Natti Vogel needed a website that did justice to his unique music and accomplishments. At 22 years old, he's toured China 3 times, composed music for films and full-length records, won the NYU Battle of the Bands, and is the first Westerner to ever translate both the lyrics and the arrangements of a Chinese musical into English.
His music has elements of dark cabaret, balladry and jazz, but also is playful, highly literate and influenced by chinese music in a way that is neither obvious nor esoteric. I collaborated on this design with the very talented Lenora Jayne. We did about 6 rounds of layer tennis before bringing the mostly final design to Natti, who immediately loved it and sent it to his mum, who also loved it.
A friend of Natti's, who has acute synesthesia, told us that when she heard Natti's music, she would see a color called "aquasmoke". Upon seeing our finished design, it was determined that the aquasmoke had officially been captured, in the swirl of color in the upper right hand corner.