iLogic created a rich-media takeover campaign for Nandos to launch their new Tangy Tomato Sauce. In keeping with Nandos' tongue-in-cheek philosophy and during a period of political upset in South Africa, we gave people the chance to throw tomatoes at the headlines that they didn't like, in La Tomatino fashion. My responsibilities for the project were:
• Concept Development (incl. William Stokes)
• Initial Art Direction
• Campaign Video
• Concept Development (incl. William Stokes)
• Initial Art Direction
• Campaign Video
Bookmarks Awards 2012
Core Awards – Advertising and Search – Display Advertising
Silver
iLogic Agency – Nando’s Ketchup on the Headlines
Assegai Awards 2012
Gold
iLogic Agency – Nando’s Ketchup on the Headlines
Core Awards – Advertising and Search – Display Advertising
Silver
iLogic Agency – Nando’s Ketchup on the Headlines
Assegai Awards 2012
Gold
iLogic Agency – Nando’s Ketchup on the Headlines
