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Bēhance

NAB Agribusiness rebranding

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  • Standing out from the crowd

    Fuel won the opportunity to develop a new identity and brand solution for NAB agri - a division of Australia's largest business bank. Creatively, we saw an opportunity to differentiate ourselves with a unique visual look together with using one word headlines. Eventually, several key themes of this new division identity made it into the overall brand refresh across the NAB group.

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