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Bēhance

  • Museum Sønderjylland, 2009
    –––––

    Identity draft made for Museum Sønderjylland - a Danish group of museums fusioned into one museum of modern art. The idea for the identity takes basis in the notion of benchmarks in the history of art; Art is often defined by trends and movements visualised in timelines as the main tool for categorization.

    We were inspired by this and thus we made a logotype with straight and skewed lines integrated in the letters, each line being a symbol of an art-movement and the skewed lines showing the shifts in art-history. The skewed lines in the midst of straight lines can also be seen as a metaphor for modern art as a provocateur in a more balanced environment.

    The project was developed in collaboration with Camilla Bengtsen.
    You can see her work on camillabengtsen.dk


  • www.kasperpyndt.dk
    twitter.com/kasperpyndt