Moscow Open
Moscow Open is an international streetball tournament. 14 teams
expressed their wish to take part in this tournament in 2008 and went
for the largest prize in the entire streetball history.
My task was to create visual identity evolution for the tournament with
an already established look and feel. The target audience liked the
existing style, so radical changes could be misunderstood. From a new,
specially drawn brand mark through to design and implementation of the
livery, uniform and key customer communications I developed the entire
Moscow Open brand experience, creating a benchmark for the competition
to follow.
Selected logosBranding, Graphic Design, Typography
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Shell PR. Annual Report.Graphic Design, Print Design, Information Architecture
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