Few Weeks ago I've been involved in this great project, where I was asked to draw all the illustrations.
Created by the Agency DLKW Lowe
, the campaign for the MicroLoan Foundation
is based on an old fashioned charity coin box where you watch your coins roll past a static scene and into the tin. As the coins drop in, your digitised donations roll past mountains, buzzing bees and a woman fishing, in an animation that tells the story of how your donation will help to transform lives.
The MicroLoan Charity Box will available for your donations on Friday morning between 10am and 12pm at Westfield London’s Southern Terrace.