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Method "Fight Grime"

  • Method "Fight Grime" Campaign
    Magazine, Billboard + Bus Shelter Ads
  • Method products are visually beautiful on the shelf, but I
    wanted to take a more humorous approach to selling dish
    washing liquid. To elevate the product in the customers 
    mind I positioned Method Dish Soap as the hero, in my
    “Fight Grime” campaign. 

    Illustrations: Pen + Ink over image 


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Method products are visually beautiful on the shelf, but I wanted to take a more humorous approach to selling dish washing liquid. To elevate the… Read More
Method products are visually beautiful on the shelf, but I wanted to take a more humorous approach to selling dish washing liquid. To elevate the product in the customers mind I positioned Method Dish Soap as the hero, in my “Fight Grime” campaign. Read Less
Published: January 29, 2011
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