- Metabolic Effect
Brand and message
- Metabolic Effect is a fitness company headed by personal trainers and Naturopathic physicians. I have had the pleasure of working with them since 2003 on name development, brand image and basically getting their message and graphic image to form a strong, memorable identity. This collection shows the logo and the various applications over the years of a growing and relevant fitness company that goes far beyond the simple “boot camp” philosophy.