While working with Upstart Labs, I was tasked to create a new logo for startup Menuish.
From Menuish.com "Tired of squinting at menus on your iPhone? Menuish shows you menus from local restaurants in a format you can read. Search for restaurants, menus, menu items and ingredients – they're all here. Save your favorite menus for easy access. Share your favorites to Facebook and more."
We wanted to make Menuish all about ease of use, from finding restaurants and their menus to sharing your favorites on facebook. The experience of going out with friends or family should be enjoyable from start to finish. This inspired the tipped glass within the wordmark, which references a toast among friends during a great meal.
Created alongside the interface design concepts was the iPhone app icon. The app is currently in development.