"MegaFon's" Big Games
To develop a key-visual design for Road Show Big Games.
MegaFon gives you an opportunity to feel as a winter games professional.
People do one of the summer activities. The shadow on the background copies the pose of the person and symbolizes one of the winter activities so it becomes the person's avatar. For example, the guy do skating, the shadow jumps
on snowboard. Important that the person on the foreground and the circle with the 2D person were well integrated
to have an entity.
Project: Big Games
Agency: FIBR-film Production for BBDO Worldwide Network Instinct
(photos taken by the agency)