PROBLEM To create visual identity and packaging that will emphasize the local origin and the high quality of homemade honey and honey-based products.
- Brand name and visual identity that evoke natural balance and put the bee in the primary focus.
- The package design that reminds of traditional jars of homemade food which were extremely simple and had just a name sticker on them. The jar also contains a coaster doubling as a business card.
CATEGORY Visual identity, naming, copywriting, package design
APPLICATIONS Labels, coaster/business card, “jar cap”, T-shirt, sackcloth bags