A collection of branding and marketing pieces over the last year for Marsh Supermarkets.
One of the largest projects I worked on while at Gannett was working on an identity and position for Marsh's Signature product line. The Signature brand is unique items that make Marsh a destination for shoppers. Signature bakery, produce, meat and even service give consumers an exclusive reason to come back. As Marsh looks ahead to become competitive in the local grocery landscape, visual identity will be key in driving home the change in service and quality of products.
A refresh on the old Signature logo
Stamp application of the Signature logo.
Various other marketing or branding projects for Marsh
Icon for in-store shopping app
Fast Lane app for scan-as-you-go shopping.
In store signage for New Lower Prices campaign
Cling for glass cases
Aisle violators
Full page ROP ads for 1¢ egg promotion
