Working with Dr. Mike Evans, with support from the Sunnybrook Odette Cancer Centre and Canadian Cancer Society, we developed a series of infographics to accompany his video on managing cancer related fatigue.
We took feedback from people who had seen the video - that they wished they had taken notes - as our inspiration for the concept for the infographics.
The look and feel of someone taking "notes" on each of the main topics ties in with the friendly, hand-drawn whiteboard graphics from the video.
The concept of notes was further considered in the copywriting for each infographic - ensuring the content structure is concise and easy to understand.
The result is a series of six visual references that recap the complex information from the video in a quick, clear way.
We took feedback from people who had seen the video - that they wished they had taken notes - as our inspiration for the concept for the infographics.
The look and feel of someone taking "notes" on each of the main topics ties in with the friendly, hand-drawn whiteboard graphics from the video.
The concept of notes was further considered in the copywriting for each infographic - ensuring the content structure is concise and easy to understand.
The result is a series of six visual references that recap the complex information from the video in a quick, clear way.