Branding by ARENAS® lab.
To single out the trademark presenting graphic language for inner and outer audience. To develop benchmarks of visual identification that will define the focal principals of cohesion, both stylistic and ideological- all the visual aspects of communication between the future brand and its audience.
To reflect a cultural accessory of the project.
The people that are highly demanding to the service, value their time and wish to be first-handedly brought up to speed with the topical news.
VALERI ARENAS — Art Direction & Graphic design
IRINA SHOYA — Graphic design
BORIS KARAKAEV — Graphic design
HELGA BULDAKOVA — Project management
IRINA SVETLICHNAYA — Photographs