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MTV Playground Art Booth | brand activation

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  • Interactive Art Experience for Swatch/MTV
    brand activation by Ramon Schreuder (L&D) + ...,Staat
  • Interactive installation that toured to festivals around the globe to promote the MTV Playground.
    Curate your own show: by tuning the knobs you are able to change both the content AND the atmosphere in this intimate 2-person booth... Specific interest in illustration? Just turn everything else down. Wanna add some music clips in between? No problem, you can! Oh, and be careful with the "experience" knob: this can be quite intense! (see video below...)
    concept, UX design, programming incl. hardware integration lights, sound & smoke