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Bēhance

MTV | Extreme Music : Hype.

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  • Client: MTV & Extreme MusicBrand Identity/ Logo Mark.

    I was hired on by MTV and Extreme Music to create a custom logo for Hype Music. Hype Music is a platform that allows breakout artists to be heard on a national platform.

    The most difficult and exciting part of this process was trying to create a logo mark that would not only promote the brand, but it needed to have a voice for all the diffrerent genres associated with HYPE. From hiphop and R&B to Indie and folk, I needed to create a visual identity that spoke to all the audiences.
  • Thought process when starting the logo creation process..
  •     APPROVED LOGO.  
  •   ICON | BUTTON IDEAS.  
  • http://hypemusic.com/