Assignment at Westerdals, Norway.
Chindōgu (珍道具 ) is the Japanese art of inventing ingenious everyday gadgets that, on the face of it, seem like an ideal solution to a particular problem. However, chindōgu has a distinctive feature: anyone actually attempting to use one of these inventions would find that it causes so many new problems, or such significant social embarrassment, that effectively it has no utility whatsoever. Thus, chindōgu are sometimes described as "unuseless" – that is, they cannot be regarded as 'useless' in an absolute sense, since they do actually solve a problem; however, in practical terms, they cannot positively be called "useful."
The problem I chose to tackle, is that house keeping is boring. Tons of boring. The result is the MOPERATTI, a mop with a steering wheel and a beer holder. A mop for men, if you want.
Final exhibition included 3d render of the actual mop, tool box style packaging made of ply wood and pvc glass, hand printed wooden business cards/beer coasters, a product brochure, a sales poster and a technical drawing.
Honningcentralens SmakshonningBranding, Graphic Design, Packaging
ıntrospect magazineBranding, Editorial Design, Graphic Design
Klubb MittwochGraphic Design, Print Design, Typography
Sophisticated VandalismArt Direction, Editorial Design, Graphic Design
Four Four TypeEditorial Design, Graphic Design, Web Design
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