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Bēhance

MODERN MORGAN (2012)

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    School project :
     
     
     
    Create the new vision of Morgan according to the values and the exclusivity of the brand.
     
     

    « Heritage » : a spirit that draws an aerodynamic sculpture combining modernity, purity and tradition.
    The rebirth of the roadster is based on English sportsmanship and Morgan’s philosophy with a streamlined design and modern style.
    While remaining in the service of knowledge, Morgan offers this original feelings associated with motorsport.
    Indeed, the driver of the new Morgan goes back to childhood and is going to feel like a toy, but not any toy, a mechanical toy with pleasure, it’s the key word.
     
     
     
     
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    Credits : 

     
    Photos : Morgan Motors Company
    Design : Quentin Huber (myself)
    Digital design : Thibaut Fraisse