Matutano, a subsidiary companyof PEPSICO Group, needed a style proposal for a limited edition packaging of aspecial product.
The briefingspecified the need to create some packs for Christmas promotion and they wouldbe sold as an authors model.
Our graphicalproposal relies on the development of 4 pieces linked to the composition andeach one differs from the other thanks to the elements. Each piece takes part of smallorganic pieces synthesized from the nuts and the land, in order to get anorganic and funny look playing with reading rhythms that always end in thecentral logo. This logo was worked as the mostappealing element.
Art direction and design. Tois Estudio Creativo3D. Aleix Fernandez