“The diffused white of the Palazzo del Ghiaccio has been very important, as expected. It included in an ethereal limbo 75 expressions of motorcyclist art, it cut out the shapes and returned purity to the sight. We slowly dived into a fast and captivating world with the possibility of inspect, appreciate and remember the style look sometimes weird, sometimes obscures, frequently very simple”.
Soup designed the exhibition project and the visual identity of MAD (Moto Arte Design).
Soup designed the exhibition project and the visual identity of MAD (Moto Arte Design).
