My first work for Monocafé Skimboards connected me to an US-American client, who wanted his family crest on the board. While asking myself how amazing it might it be to have your own family badge my enthusiasm for something got as as high as possible.
But Medieval graphics and beach sports?
I thought there might be some iconic work required to match both of them, so I redesigned the badge creating a more communicative and contemporary version without losing the strength and elegance of this historic family badge.
After a lot of investigation, I found this special page, which helped me to understand the roots of the badge, so I wouldn't throw away all of the elements, just trying to give it a more fresh design, that will make his crest shine again like back in the old armory days.