- Lomas Soccer
Naming + Branding + Web 
- LOMAS SOCCER is the name of a new set of soccer fields in in the limits of Monterrey and García, Nuevo Leon, Mexico. They were very interested in filling the tournaments, and they needed a very edgy i-die-for-soccer image. They´re related to a professional soccer team and needed their colors (white and blue) in their image.
The client asked us for a complete identity for the first phase of a project. He wanted the ID to keep reflect the environment that surrounded the fields. They named the fields LOMAS SOCCER (The Hills Soccer), for the project stands in the base of some mountains.
The client asked us for one particular primary color because of a relationship with an important local team, so blue was the chosen color.
They also asked us for the ID for their soccer school for children and ADS for newspapers and magazines.
After the design process we launched www.lomassoccer.com, a WEBSITE with a customized system that allows the league to manage all the results very easily. They only have to input the results of the games and the system automatically generates all the statistics. 
We took the form of that mountain and another very famous mountain in Monterrey called the Saddle Hill and came up with the LOGO.
- Production & Photography: Daniel Macías
Logo Design: Oscar Ramírez
Web Design: Dave Brunswick
Web Develop: Jose Calleja
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