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Logo /// Titan Series

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  • South Side Performance is an automotive performance manufacturer, retailer, & installer located in Sioux Falls, SD. "Titan Series" is a product line for SSP. Each edition of the logo corresponds to a numbered automotive performance package. These packages include various clutch grades.

    The partial gear in this logo series is a slight variation on the SSP company logo & a visual queue for the product/company relationship. The client wanted a design that was straightforward, refined, & targeted their demographic (male automotive enthusiasts).