This is a logo & icon re-design for a line of accounting software by Ritam Technologies. The client wanted something simple, friendly, professional, & easy to read. It was also important the the logo was transferable between various print items & online. They also wanted the logo to transition easily into the individual software icons.
The icons appear in two colors, in order to differentiate the "tools" line (blue) from the "service" line (green). The program is abbreviated in the upper left of each icon as quick visual indicators. The icons are easily noticed on desktops due to the selected typeface, shape & colors.