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Little Louise (An Advertising & Fashion Design Thesis)

  • Little Louise
    Ballet Chic Fashion
  • Little Louise is a children’s wear boutique, which caters to girls aged 4-8 years old. Named after its founder, it offers casual wear inspired by the beautiful world of ballet. Most little girls have, in one way or another, dreamt of becoming a ballerina. Ballerinas are known for being epitomes of all things feminine and for dressing up for comfort. Little Louise’s casual apparel would be influenced by the idea that young girls, just like ballerinas, need clothes that would underline their femininity but would not be restrictive and uncomfortable.

    Clean, simple, chic, in muted colors and free of overemphasized branding, Little Louise clothing can provide young girls with understated elegance, allowing the wearer to remain the center of attention. These were not only designed to cope with everyday activities but also to look good on casual occasions.
  • Little Louise Catalog
  • Ad Campaign Created for the Brand
  • Fashion Show Poster, Invitations and Tickets
  • Business Cards and Hang Tags
  • Additional Merchandise: Shoe Clips
  • Paper Bag
  • Paper Bag and Wrapping Paper
  • Fashion Show Giveaways: Canvas Bag with Logo Embroidery, Diary and Bookmarks
  • Other Collaterals: Pocket Folder, Stationary, Shirt with Logo Embroidery and Hanger Sleeves
  • Website Screen Shots
  • Store Design Mock-up
  • Stage Design Mock-up