- Lisa Johnston for U.S. Senate
In April 2010, my wife announced her candidacy for U.S. Senate, beginning a whirlwind 7+ months of campaigning and traveling all over Kansas. Her campaign gave me the opportunity to create a distinctive brand and design a host of campaign materials on tight timelines and a shoestring budget.
- Print Ads
We ran campaign ads in several newspapers and local event brochures, and I designed the ads to look dramatically different than typical candidate ads.
- TV Spots
Like the print ads, Lisa's TV spots were written and directed to stand apart from typical campaign spots and introduce Lisa to the voters of Kansas. They all featured Lisa looking directly into the camera, sharing her positions with the viewers.