Melissa Trojani's profile

Lipton Pyramid Facebook app

Lipton Pyramid Facebook app
Proposal
Lipton asked us to make a social FB app to promote its new product line. 
target: women 25/40.

We decided to develop a personality test, with questions based on the 5 senses.  
Any result corresponds to a specific character, linked to a product (the line is composed by 8 products).
Welcome page
Test question 01. 
The color of the pyramid indicates the steps.
Test question 02. 
The color of the pyramid indicates the steps.
Test result 01.
Test result 02.
Lipton Pyramid Facebook app
Published:

Lipton Pyramid Facebook app

I worked on this project as Digital Art Director for TribalDDB Milano in 2010. The project has been approved by the client, but not developed ye Read More

Published: