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Bēhance

Lettering, Logos, & Type Treatments

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  • LOGOMARK FOR RAY LEWIS
     
    Ray Lewis is an American football player formerly of the Baltimore Ravens. The brief was to create a mark based on "The Heart of a Lion". 
  • LOGOMARK FOR SEAN ANTHONY.
     
    Sean Anthony is a professional basketball player. So my approach was to create a simple solution using his initials.
  • Some other logo options that were not approved.
  • MULTIPLY LOGO REDESIGN

    I was invited to pitch some logo redesigns for Multiply.com. Part of their rebranding focused on the transition from a social media website to an e-commerce platform. So I took some visual cues from multiplication symbols like the parenthesis and the dot, to highlight this transformation. 
  • Using the parentheses to form 'm'
  • Using the dot multiplication symbol.
  • The dot symbol becomes dual purpose.
  • LOGO FOR THE CLOTHING BRAND MAGNET APPAREL
  • Some other logo options that were not approved
  • LOGO FOR A FILIPINO-MEXICAN RESTAURANT
  • LOGO FOR MY CLOTHING LINE 
  • LETTERING USED ON A T-SHIRT FOR DESIGNBYHUMANS
  • A PARODY OF THE MIAMI HEAT LOGO, FOR THE STREETWEAR BRAND LAST RIGHTS
  • VARIOUS LETTERING FOR GREYONE SOCIAL
  • VARIOUS VINTAGE STYLE TYPE/LOGO TREATMENTS FOR A CLOTHING BRAND
  • LETTERING USED AS PART OF A MURAL FOR DENTSU-MOBIUS
  • HAND-LETTERING EXERCISES
  • CURRENT PERSONAL LOGO 
  • 2013 NEW YEAR MESSAGE
  • Please visit http://www.ajdimarucot.com to see more of my work. Thanks!