Background

Le Foret is a unique concept; an haute restaurant in the day that converts into a hip lounge by the night. Commissioned to create an Identity and environment graphics, this was my first independent project while studying in Sydney, in 2005.

Solution

Le Foret means ‘The Jungle’ in French. The visual language is a pun on its meaning, combined with its downtown location, to draw up the idea of ‘An Urban Jungle.’

The Logo

Created by making an original Font, the wordmark, calm yet lively, intriguing yet liberating, vibrant yet soothing, is a perfect blend of the varied moods and experiences on offer.

Support Graphics

Complimentary graphics bring the essence of the hip restaurant and pub in the form of an Urban Jungle alive through every medium. Contemporary, stylish and engaging, the day graphics change in the night to create a unique and indulgent space. Read Less