LE DEFI INGENIEURS SNCF
Cannes Lions 2014 : 2x Silver, 1x Bronze.
Eurobest 2014 : 1x Gold / 1x Silver
CLIO Awards 1x Silver / 2x Bronze
LIA Awards 1x Bronze
EFFIE France 1x Gold
Eurobest 2014 : 1x Gold / 1x Silver
CLIO Awards 1x Silver / 2x Bronze
LIA Awards 1x Bronze
EFFIE France 1x Gold
Paris Art directors Club 2012 : Mention
The Idea
SNCF, the French national railroad company, is looking for 1000 engineers in 2013.
Problem : Engineering students have a bad image of SNCF engineering challenges.
Solution : The Engineer Challenge, online challenges, conceived by the best SNCF engineers together with the agency creatives, illustrating the diversity of the engineering challenges in the company.
EPISODE 1
Screenshots
EPISODE 2
