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LaReijon Fitness Bootcamp

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  • This was a project conceived during my internship at St. julien Communications Group.

    The client wanted a 'sports power drink look' for a flyer that related diversity and unity all at once. The best approach was to strip the figures from any "skin tones" and add a custom hue. The choice for an overall blue tone as opposed to a fire orange is to give off an attractive "cool feel" to an otherwise hot summer here in Houston.
  • This is the front of the flyer.
  • This is the back.