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Bēhance

LUFTHANSA STREET ART ILLUSTRATION CAMPAIGN

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  • Brief: To represent 11 of the 38 Lufthansa Airlines city destinations from a more cultural and 'street' visual, avoiding obvious scenes and landmarks

    Working with a few guys also represented by Illustration Ltd, including Ben Tallon and Chris Ede our works were amalgamated in a large scale illustration by the client's design team

    The artwork is being combined together into a street-style mural for use in Lufthansa's online and print marketing by designers at Wunderman. It's already appearing on the airline's website, and in email promotions with eBookers. However the images will also make a gala appearance across Germany's biggest advertising space, Bikini-Berlin. It will cover hundreds of square metres of wall space near Hardenbergplatz station, as though it were a European street art exhibition.

    Computer Arts Coverage:   http://www.computerarts.co.uk/blog/europe-wide-mural-lufthansa-112816