Visual Jazz Isobar put forth a campaign proposal to L’Oreal. The campaign’s purpose was to create hype by giving the opportunity to get front row access to L’Oreal Melbourne Fashion Festival, as well as, battling it out to be employed as the L’Oreal Beauty insider blogger. I designed some of the concepts for this campaign. The concepts I designed were the Beauty Confidential Lookbook, L’Oreal TV, Twitter, concept EDMs and banners. Read Less