This new mobile app for LEGO created by Pereira & O'Dell allows users to create stop-motion videos with DC superhero characters, edit them, and share them on your mobile phone.
The free app helps kids (and adults) pretend to be the next Tim Burton using simple tools and guides that make it easy to shoot, edit, even score your movie with music and share your directorial debut online. To help with the storytelling process LEGO included 11 title cards in the mix with images from Batman, Superman, Wonder Woman and more. The app also has five different soundtracks you can add to enhance your crime-fighting tale, and offers the option to add a colored filter to your shot to give a scene a particular look or mood.
Building a tool that allows you to create videos with your mobile phone bridges the gap between the brand’s physical and digital engagements.
The Super Heroes Movie App gets LEGO builders acquainted with the DC Universe Super Heroes minifigures and get to know - some for the first time - their superpowers, gadgets archenemies and sidekicks.