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Bēhance

Knowledge is Power

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  • Post it Awards 2013
     
    Area: Poster
    Category: Knowledge is power
     
    CONCEPT
    The main idea behind the poster is based on the two words of the title “knowledge” and “power”. For this reason I tried to depict both of these meanings in one visual icon. Knowledge is represented by books as if they are standing on a shelve. Those books connote the charging bars of a battery. On the other hand the battery represents the word “power”. The colour combination chosen is highly contrasting to give an eye-catching as well as modern character. Finally, the typography is applied on a simple squared grid above the main theme having equidistant kerning, giving a contemporary feeling.
     
    jury selection: finalist
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