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Bēhance

Keds Brand Relaunch

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  • Campaign headline lockups
  • Keds "What's your happy?" quiz concept - Facebook-integrated quiz with real-time heat map results
  • Keds "Capture Happy" concept - Facebook/ Instagram integration, social sharing plus contesting
  • Interstitial interactive page takeover, concept 1 animating in
  • Interstitial interactive page takeover, concept 1 end state
  • Interstitial interactive page takeover, concept 2 animating in
  • Interstitial interactive page takeover, concept 2 end state
  • Interstitial interactive page takeover, concept 3 animating in
  • Interstitial interactive page takeover, concept 2 end state
  • Expandable OLA unit with expanded interactive panel, 160x600
  • Expandable OLA unit with expanded interactive panel, 728x90
  • Keds/ YouTube Pre-roll spot
  • Keds/ Polyvore contest, homepage promo placements
  • Keds/ Polyvore contest entry interface
  • Interstitial interactive page takeover, final