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Bēhance

K.Y. Intrigue TV Spot

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  • KY Intrigue: 30 Second Spot
    Illustrated Story Board 2011
  • A middle-aged man approaches the pharmacy counter. He seems awkward and anxious.
     
    The man asks the clerk the uneasy request, “can you please open the intimacy cabinet, I’d like to purchase more KY INTRIGUE”.
     
    The dopey clerk must go fetch the key from a fellow employee while the middle-aged man awkwardly waits by the locked goods. 
     
    Up walks a familiar face. The audience only sees the back of the new-comer’s head (kept slicked back hair, and stiff black collared shirt).
     
    In a voice reminiscent of Mr. Rodgers the new character says, “Hi! Joseph! We missed your on Sunday, how’s Elizabeth and the children?”
     
    Our main character looks suddenly dazed as he dreamily thinks back the exciting intimate activities he and his wife shared on Sunday.  (Viewers get a 3 second preview of Joe’s memory, and his Sunday morning bliss).
  • Joe is snapped back to reality when the dopey dude clerk taps him on the shoulder. “Uh, hello, here you go man.”, he says slightly annoyed.
     
    The camera pans out and we see Joe snatch the product from the clerks hands and quickly hides it behind his back, and the 2 character is revealed to be Joe’s Priest dressed in a clerical collar.
     
    Joe quickly dismisses his conversations and leaves for the check out in a hurry.
     
    The viewers then see the priest look over to the fully stocked intimacy cabinet with a look of intrigue, and a smirk.
     
    Cut to voice over and full-screen product shot and copy:  “Ah, KY. Add a little INTRIGUE”.