It is May
30th 2010 and last week at different locations in the country disguised sheep
appeared. The strangely dressed animals were clearly on the run for 'something'
and trying so desperately to blend into their surroundings.
It is now
clear why the sheep are on the run: the dragon in the Efteling! In the ancient
tale of George and the Dragon, is a kingdom threatened by a dragon. The worried
king says: "The sheep-eating dragon has a made the swamp its home! But
I've found the solution, I appeal to all children in the Netherlands in order
to battle against the dragon!"
started the promotion campaign for their new wooden rollercoaster racer George
and the Dragon, with a nationwide search for Dragon Warriors. By playing 3
online games the kids prove their bravery, cleverness and speed.