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Jerk Soda

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  • Jerk Soda is an online-based all natural soda company. Consumers submit flavors and vote on their favorites. Four times throughout the year, subscribers will receive a box of four sodas in the flavors that were most popular that season. When the consumer is done drinking the soda, they can remove the label on the outside of the bottle and they have a screenprinted mini-poster to save and use as they see fit. The bottle itself is additionally etched with the company logo to ensure brand integrity is not lost without the label. In order to receive the company's next shipment, they must mail the bottles back, thus ensuring a sustainable, self-recycling practice.

    The name for Jerk Soda is an ode to the 1940s and 1950s soda fountain culture, during which many young adults would flock to fountains after school and on weekends to socialize. The "Jerk" was the bartender. Jerk Soda as a whole custom mixes sodas for the consumer on a quarterly basis, and bring the social aspect back through a thriving online community.