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Bēhance

  • Jaguar 100Around Manifesto and website.
  • At the launch of Jaguar XF Sportbrake was dedicated the 100Around operation. 100 influencers from the world of fashion and lifestyle drove the new Jaguar for a month, day by day documenting their experience on the web. Parallel Jaguar has launched a series of itineraries around Italy, test drive and live events with XF Sportbrake as the protagonist.
     
     
     
    Art Direction: Ilaria Cormio
    Copywriting: Alessandro Monestiroli
  • 100Around Manifesto
  • Website