Jorge Diego Etienne, a prominent industrial designer with a
global understanding of shape, form and function, is the founder of this
studio based in Monterrey, México.
The diverse nature of Jorge Diego's work, both in his innovative use
of materials and dimensions, inspired us to develop an identity that can
be applied to different formats and packaging by using labels, tags and
other media.
His projects required a flexible, grid-like brand system that could
integrate itself to the different packaging of his creations. This is an
industrial, practical and modular brand identity that celebrates Jorge
Diego Etienne´s meticulous work process as well as his iconic use of the
color red.
Discuss This Project: ( Comments)