- Island Rock Gym Brand DevelopmentRiverbed Design developed the brand for the Island Rock Gym, a new rock climbing gym located on Bainbridge Island. Now the West Sound's premier indoor rock climbing gym.
- Brand Positioning- Key Messaging- Logo DesignAfter going through a strategic branding process we developed key messaging, values and these five attributes.
SafeFirst phase of the logo development
- Really fun concept, but turns out the configuration of the anchor is not very safe.
- Second Phase Logo Development
- This is the concept we moved forward with. It covers everything the client was looking for. An added plus are the organic shapes of the logo are directly taken from the walls in the gym.
- Final Logo