Iron Man III has significant differences from the past two sequels. This was the first time that we were seeing Tony Stark was struggling in terms of emotion and strength. Also the villan's strength was organic-nonsteel based.
So for the sequence I wanted create a balance and contrast. The motion and mood are a little more graceful. Macro and micro relationship mimics the nano interpretation. Wrapping lines are symbolizing the fact that he becomes more than a suit, and organic shapes are embracing inorganic forms. It was all about the harmony of the obvious elements of the new movie, in a subtle way.
So for the sequence I wanted create a balance and contrast. The motion and mood are a little more graceful. Macro and micro relationship mimics the nano interpretation. Wrapping lines are symbolizing the fact that he becomes more than a suit, and organic shapes are embracing inorganic forms. It was all about the harmony of the obvious elements of the new movie, in a subtle way.
Produced at yU+co
Design & Direction: Mert Kizilay
Generative art by Emrah Gonulkirmaz
Design & Direction: Mert Kizilay
Generative art by Emrah Gonulkirmaz
TYPOGRAPHY TREATMENT :
For typography I was trying to imitate disassemble/assemble of the suits. While keeping the actual design simple, the reveal animation of the title cards are always different, and starts deconstructed in a disciplined way.
